Creating an Elite Lifestyle with Samsung, the best consumer electronics brand in the market


Samsung is Sri Lanka’s Most Loved Consumer Electronics Brand and a pioneer in global TV manufacturing that offers a wide range of products, including lifestyle and luxury products allowing users to express themselves in their own spaces, and goes beyond the conventional idea of what consumer electronics are.

In the Visual Display business, Samsung Electronics topped the global TV market for the 15th consecutive year in 2021. Samsung has been leading the TV industry by launching cutting-edge products that reflect new consumer lifestyles, affirming 15 years of industry-leading innovation. Samsung has also continued efforts for sustainability in this sector, introducing products that improve accessibility for the disabled and users with colour vision deficiency, and launching eco-friendly packaging.

Samsung, the world’s No. 1 TV manufacturer, provides a solution for any modern TV requirement, whether you’re looking for a TV that can double up as an aesthetically pleasing interior décor, a screen to display portrait as well as landscape-oriented content on or a TV whose design speaks for itself. To add to the array of riveting home decor, Samsung also brings the greatest ranges of microwaves, refrigerators, air conditioners and washing machines.

Samsung Sri Lanka was honoured as the ‘Most Loved Electronics Brand’ for the third consecutive year in Brand Finance Lanka’s review of the most valuable brands in Sri Lanka featured in LMDs Brands Annual 2021. Samsung retained the coveted position as the No. 1 Smartphone and Consumer Electronics brand that is a testimony to Samsung’s popularity.

For the last 15 years, Samsung has been celebrated as the No. 1 TV brand globally. During the pandemic, homes have become increasingly multi-functional. People are working and studying from home. With the extended line-up, Samsung provides appliances that have flexible features and modular designs to suit consumers’ lifestyles. From being able to add units to accommodate household changes, to adjusting refrigerator shelving and cooling temperatures, consumers can maximize and personalize home spaces for enhanced functionality.

In an era where there are multiple ground-breaking innovations taking place, it is extremely important for all consumers to choose a trusted brand that has diligently identified their needs. Today’s consumers have more diverse and discerning tastes. These elite consumers want to customize and curate their homes to better reflect their personal tastes. To meet that need, Samsung has designed its expanded home appliances line-up to allow users to harmonize appliances with their home décor and lifestyle demands through customizable and modular aspects.

Among Samsung’s many innovative home appliances is the Curd Maestro™ refrigerator, the only refrigerator in the country with the technology to make and store yoghurt which is a crucial dessert in any Sri Lankan’s household. It is a must-have in all homes to store their yoghurt without any hassle. The SpaceMax refrigerator is Samsung’s premium category refrigerator range where you can double the normal storage capacity and give your food the space it deserves. Its perfectly harmonious and stylish design for a modern look offers the convenience to make life easier.

Samsung also takes into consideration one’s health. The Samsung Convection microwave oven uses minimum oil through its Slim fry™ technology to cook whatever you like quickly, easily. And it tastes great too! This unique technology is only available with Samsung.

Samsung’s new line up of 5-in-1 Convertible ACs provide you with five power consumption modes designed to create the perfect environment for work, play and chill. Consumers can switch effortlessly between Home Alone mode – up to 40% power consumption, Eco mode – up to 60% power consumption, Pleasant mode – up to 80% power consumption, Normal mode – up to 100% power consumption and Party mode – up to 120% power consumption to get the perfect cooling for every occasion.

The Samsung WindFree™ line up is the most premium AC range which has wind-free cooling that gently disperses cold air across the room with its 23,000 micro holes leaving no room for those harsh winds. That means no more cold drafts of air directly hitting you. With this AC unit you can stay cool and comfortable as the temperature is evened out across the room.

With such innovative home appliances, Samsung aims to be at the forefront of your go-to interior supplier. Samsung uses AI and SmartThings to provide effortless home management solutions that save time while boosting efficiency. When it comes to making a choice, always go for the best!

Consumers can visit Samsung’s authorized partners Softlogic, Singer, Singhagiri and Damro to check out any of the above mentioned products or buy online through Samsung e-Store.