FIT HIT 2024: Revolutionizing Wellness in Sri Lanka’s Tech Industry

From left to right – Shehani Seneviratne, Vice Chair and Board Member of SLASSCOM and Jehan Perinpanayagam, Chairman SLASSCOM with Seneth Jayatilake – CEO of Union Assurance PLC and Mahen Gunarathna – Chief Marketing Officer of Union Assurance PLC

SLASSCOM (Sri Lanka Association for Software and Services Companies) has launched FIT HIT 2024, a two-month wellness program aimed at fostering a healthier and more balanced workforce, emphasizing physical and mental well-being among Sri Lanka’s IT/BPM professionals.

The Need for Wellness in Tech –The FIT HIT 2024 arises from the realization that many professionals in the IT sector spend prolonged hours in front of computers, leading to significant health concerns. The sedentary nature of desk jobs, coupled with extended periods of inactivity, prompted SLASSCOM to take proactive measures. The initiative focuses on educating, engaging, and instilling healthy habits in the workforce while garnering collective organizational support from companies within and beyond the industry.

Collaborative Partnerships – Union Assurance, as a platinum sponsor, plays a pivotal role in contributing to the program’s success. The company’s commitment to enhancing the well-being of Sri Lankans aligns with SLASSCOM’s vision of promoting comprehensive health habits within the technology industry. Chief Executive Officer of Union Assurance, Senath Jayatilake, said, “At Union Assurance, we believe that a person can lead a well-balanced life by improving a combination of their physical and emotional well-being. That is why we are happy to extend our support to FIT HIT 2024, a dynamic platform empowering participants to proactively take charge of their lives and make positive strides towards self-improvement. We extend our best wishes to all participants, and hope they discover the essential tools to lead their lives to their fullest potential.’

Empowering Transformation – AyuBo Life, one of the key event facilitators, enriches FIT HIT 2024 by conducting webinars led by health and wellness experts. These sessions aim to raise awareness about the critical importance of maintaining a healthy lifestyle. Following the webinars, participants will embark on a 21-day STEP Challenge. This competitive online step tracking system encourages individuals and teams to elevate their physical activity levels, serving as a catalyst for integrating fitness into their daily routines.

Couch to 5km Training Sessions – FIT HIT 2024 also offers optional ‘Couch to 5km’ training sessions held over seven consecutive Thursday evenings at Vihara Maha Devi Park, led by experienced fitness coaches and sponsored by the other key event partner BoardPAC.   These sessions provide structured guidance to individuals and teams striving to enhance their fitness levels.

The Grand Finale – The culmination of FIT HIT 2024 is the Grand Finale—a 5KM walk/run and wellness morning at Viharamahadevi Park in Colombo on the 3rd of March, that fosters camaraderie and a shared commitment to well-being among the IT/BPM community.

The Official Medical Sponsor is Hemas Hospitals with the Silver Sponsors being Content Management Solutions, Roar AdX, and InTalent Asia. The Digital Media Partner is The Papare.

Jehan Perinpanayagam, Chairman SLASSCOM, emphasized their commitment to promoting Sri Lanka as a responsible destination for IT/BPM services and a leader in ESG practices. FIT HIT 2024 embodies this commitment by investing in the well-being of the workforce, cultivating a culture that prioritizes both physical and mental health. This initiative aims to create a tech workforce in Sri Lanka that is not only healthier but also more vibrant and resilient poised to drive the nation’s technological advancement.