Dialog Axiata Wins TM Forum Award for Excellence in AI, Data & Insights


Dialog Axiata PLC, Sri Lanka’s premier connectivity provider, clinched a coveted TM Forum 2021 Excellence Award, that recognises outstanding achievements in Digital Transformation across Communications Service Providers (CSPs), Solutions Developers and Innovators globally.

Dialog was selected as joint winners alongside the combine of China Unicom & Huawei, in the AI, Data and Insights category, emerging ahead of a shortlist of global leaders in Digital Transformation including Verizon & Bell, Amdocs, and Cosmote & Intracom. The AI, Data and Insights Award shortlisted and recognised companies that leveraged Advanced Analytics and AI capabilities to deliver superior customer experience and operational efficiency.

In line with its Brand ethos of delivering ‘The Future.Today’, Dialog’s ’Analytics at the Edge’ programme, utilising advanced Analytics and cutting-edge technology, enabled the company to scale analytics capability from 16 central resources to a team spanning more than 100 and tripling the analytics contribution to overall business performance. The initiative was further supported by Axiata Digital Labs (ADL), the Digital Innovation and Software Development unit of the Axiata Group Berhad, with their expertise in analytics and resource augmentation.

Commenting on the achievement Lasantha Theverapperuma, Group Chief Operating Officer of Dialog Axiata PLC said, “We are both honoured and humbled by this global accolade from TM Forum. We set out to democratize the use of data analytics across the organisation through our ‘Analytics at the Edge’ programme. We are pleased to have been recognised for our efforts of evolving into a data-driven corporate by embedding Analytics DNA in our workforce to efficiently solve business problems and provide exceptional customer experience across multiple business verticals.”

Previously, Dialog won a TM Forum Excellence Award in 2020 under the Customer Experience and Trust category, which recognised the Company for creating and managing complex digital services to deliver greater customer experiences, build trust and loyalty, and ensure business growth. Dialog, the Sri Lanka Subsidiary of the Axiata Group is the country’s leading connectivity provider serving over 16.9 million customers with cutting edge mobile communications services and covering over 1.6 Million households with Television services in addition to Fixed connectivity. Dialog is a 7 times winner at the Global Mobile (GLOMO) Awards of the GSM Association.

TM Forum is the global telecommunications association of service providers and their respective suppliers in the industry and has a membership of 850 companies from 180 countries. The global telecommunications industry generates over two trillion in revenue and has a customer base that exceeds 5 billion subscribers.