Munchee biscuits and other products of Ceylon Biscuits Ltd. and merchandise from Tradlanka Agricultural Enterprises Ltd. (Arya brand) are now available for sale at the popular Spar Supermarket chain in Oman following the recent opening of a stall for exclusive sale of Lankan products under an initiative of the Economic Diplomacy initiative of the Colombo foreign office.
A foreign ministry news release said the stall was stocked with food products shipped from Colombo in a 20-foot container. The opening of the new outlet, the first of its kind in Oman, was facilitated by the EDB.
The stall will also enable exhibition of Lankan products to consumers in Oman, the release said. Arrangements for opening similar stalls at other Spar outlets in Oman will also be made, it added.
Ambassador Ameer Ajwad opened the first outlet recently. Official of Spar were associated with him at the opening. Spar is a popular chain operating 75 stores across Oman.
A virtual meeting between Spar Oman and 16 prominent Lankan food and beverage companies was recently organized, the release said.