eMarketingEye celebrates 13 years of leadership

The eMarketingEye Team.

eMarketingEye (www.emarketingeye.com), the award-winning Digital Marketing Agency and a pioneer in the Asian region specializing in the Hospitality industry, celebrated its 13th anniversary recently bringing an eventful 12 months to a close.

During the 13th year of operations, eMarketingEye achieved several significant milestones that continued the remarkable progress of the company since inception while also strengthening long-standing relationships with the most high profile, best-loved local and international hospitality and travel brands.

The company has expanded its footprint in the APAC region where most of the clients are from Singapore, Thailand, Maldives, Malaysia, Hong Kong, Indonesia and Sri Lanka. With over 1,000 client engagements over the past 13 years, 90% of the company’s clientele is from the Hospitality industry while 70% of the business is generated from overseas markets.

eMarketingEye launched several new products that further diversifies its portfolio and offers clients new solutions that enhance the way they conduct their businesses. Among them, giftsEye: Gift Certificate System, imagEye: Media Gallery System and paymentsEye: Smart Payment Platform, are some of the most recent ones, all of which are cutting-edge solutions that can be easily customised and deployed for any client.

Another key milestone of eMarketingEye was the launch of the ‘eme Academy’, conceptualized with the aim of sharing its knowledge with the Hospitality industry. In the past few months, the eme Academy has conducted a series of digital marketing workshops targeting the Hospitality industry locally, as well as internationally in Bangkok and Singapore. The eme Academy aims to expand the workshops in the future, in collaboration with key partners, to reach out to audiences across other industry verticals in Sri Lanka and overseas.

During the recent past, in order to give back to the Travel & Hospitality industry, eMarketingEye has gone the extra mile to promote Sri Lanka as a destination via the development and marketing of several destination websites. As a result, eMarketingEye recently launched “Truly Sri Lanka”, the latest addition to this growing list that includes Travel Kalutara and several other websites launched previously.

eMarketingEye celebrated over 40 award wins in 2019 as it continued to receive the highest accolades for its work both internationally and locally. This brought the grand total of awards won during the past 13 years to over 220.

On the international stage, the agency achieved 22 wins at the Horizon Interactive Awards, 9 wins at The Communicator Awards, 4 wins at the W3 Awards, 3 wins at the Davey Awards and 1 win at the HSMAI Adrian Awards over the past year.

On the local front, eMarketingEye bagged the Gold Award at the National Business Excellence Awards 2019 organized by the National Chamber of Commerce of Sri Lanka (NCCSL) while Rajitha Dahanayake – CEO of eMarketingEye bagged the Silver awards in both the Provincial and National categories at the “Sri Lankan Entrepreneur of the Year” organized by the Federation of Chambers of Commerce and Industry of Sri Lanka (FCCISL).

Looking back at the past 12 months, Rajitha Dahanayake – CEO of eMarketingEye stated, “As we complete our 13th year of operations, I am proud to say that it was filled with a lot of success and exciting memories. We are thankful to each and every one of our valued clients for continuing to work with us over the years. Being the pioneer in the Asian region when it comes to providing solutions to the Travel and Hospitality industry, eMarketingEye has always led from the front. We are very aware that in an increasingly competitive market, we have to innovate, think bigger and know how to change the game. I believe the accomplishments of the past 12 months confirm that we have done exactly that. I thank my wonderful EME team and we all look forward to the challenges of the new year”.

Looking ahead, eMarketingEye is making plans to broaden its reach in the near future with the launch of ‘eme+’, the new sub-brand that focuses on providing digital marketing solutions for non-hospitality verticals such as Education, Real Estate, Banking & Finance, Insurance and many more. Driven by a dedicated team with extensive experience in different industries, eme+ is able to formulate tailor-made strategies and cutting-edge solutions for clients from any industry.